This one may be harder to write than my farewell to 95.5 WSB from last September . It certainly is a bigger deal. The famed WSB Skycopter took its last flight on December 30th, ending nearly 65 years of airborne coverage. As Rodney Ho explained in his column on the changes with both the traffic helicopter and Veronica Harrell’s departure from the 95.5 WSB Traffic Team, economics unsurprisingly piloted the decision.
Total Traffic, the company with whom WSB parent company Cox Media Group held an agreement for WSB’s seat in that helicopter, determined they could not make the arrangement profitable any longer. The contract finished in 2024.
No helicopter in Atlanta, a city with some of the worst traffic in the U.S., is dedicated to traffic reporting…