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Table of Contents
Big Texan Steak Ranch, Texas
Back in 1960, a man named Bob Lee had a dream to bring real Texas flavor to life. He set up shop on Route 66 in Amarillo, with a bright yellow building and a tall cowboy sign that soon became a must-stop spot.
When a hungry cowboy bragged he could eat “the whole cow,” Bob cooked up a 72-ounce steak meal and made a bold offer: finish it all in an hour, and it’s free. That bold bet turned into a Texas legend that’s still going strong today.
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The Steak Odds Are Against You
Now about 3-4 brave souls try the challenge every day. Your chances of finishing? About one in nine overall, but if you’re a woman, your odds improve to about one in two. The current champion is Molly Schuyler, a 120-pound mother of four who managed to eat three complete challenge meals in just twenty minutes.
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A Weekend Beer Law Saved the Whole Business
R.J. Lee made what seemed like a small decision in 1964 when he bought 7 acres east of Amarillo city limits. He needed the land for a weekend beer tavern called the Outpost because Amarillo laws didn’t allow alcohol sales within city limits on weekends…