Though the weather may not feel like it yet in all parts of the country, convenience-store retailers are getting ready for summer.
Convenience-store chains such as Wawa, Casey’s, Rutter’s, Kent Kwik and QuickChek are promoting summer deals for food and drink. Some chains are also tapping into mobile gaming and offering daily prizes and bigger sweepstakes.
Loyalty programs and forecourt channels can be a good way to get customers to try a c-store retailer’s drinks in the first place, Keith Broviak, business partner at Pittsburgh-based CSD Solutions, said at CSP’s Dispensed Beverages Forum in April in Lombard, Illinois…