As 2025 Wichita Riverfest nears, new leader shares wish list for future festivals

When BreAnna Monk started her new job as president and CEO of Wichita Festivals Inc. in January, the board of directors gave her clear instructions.

“Raise money,” Monk said. “Go find us money.”

And that ask, she said, turned out to be even more difficult than her other directive, which was to launch a massive festival that attracts more than 250,000 people in just five months…

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