OMAHA, Neb. (KMTV) — Local produce stands in Omaha are successfully competing with major grocery chains despite price differences, building customer loyalty through freshness and community connection.
- When it comes to fresh food, markets like Jilian’s Produce on 156th and Fort are giving neighbors the quality they expect from their fruits and veggies.
- The June food price outlook from the USDA shows that grocery costs are estimated to increase by 2% in 2025 — slower than the 20-year average.
- “It’s definitely more expensive, but the cost is worth it.”
BROADCAST TRANSCRIPT:
This watermelon was grown right here in Nebraska — just about 20 miles away. In fact, everything in this tent was grown here. When it comes to fresh food, markets like Jilian’s here on 156th and Fort are giving neighbors the quality they expect from their fruits and veggies.
Watermelon, sweet corn, cucumbers, tomatoes and more — fresh produce stands like this one in northwest Omaha draw a crowd…