Brothers behind Olivo Tacos plan new deli market in Rockford’s Midtown

ROCKFORD — The brothers behind Olivo Tacos, which has multiple restaurants and food trucks around the Rockford area, plan to bring a new deli and small grocery market to the city’s Midtown District.

Olivo Deli Market, 321 Seventh St., will feature ready-made and build-your-own sub sandwiches, a variety of sliced deli meats, ground beef and chicken. There will also be croissants, cheesecakes and other bakery items, frozen foods such as pizza and prepared dinners, and grocery items such as eggs, milk, cheese and a small stock of fresh produce.

Much like Olivo Tacos — which continues to offer a three tacos for $5 deal about seven years after its fouding — the focus will be on affordability, Said and Mahmud Zatar said. The deli will offer 99-cent coffee and $5 sub sandwiches…

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