Celebrating American Muscle This Fourth of July with House of Horsepower

When it comes to true American muscle, few things capture the spirit of freedom and horsepower like a ’67 Camaro tearing down the open road. Yet for Bill Bowling, owner of House of Horsepower in Dexter, muscle cars are more than just gleaming metal and roaring engines—they’re a lifelong passion rooted in family, craftsmanship, and a love for making dreams come alive.

Bill’s journey began long before he ever polished a hood ornament. Growing up in southern West Virginia, his father ran a junkyard where young Bill spent his weekends stripping parts and dreaming of what each chassis could become. “By age 12, I was building my first car,” Bill recalls. “I’ve never stopped.” That childhood playground of rusted fenders and salvaged engines sparked a Matchbox-car obsession that would evolve into a 26-year career in automotive operations—and, ultimately, the decision to leave corporate America behind.

Two and a half years ago, Bill woke up and made a daring choice: he traded his corner office for a garage full of classic V8s. Bill helps people find their dream cars, with a special bit of expertise in finding American Muscle cars. He personally delivers each vehicle, taking pride in seeing customers’ faces light up when they first slip behind the wheel—an experience he says sets his business apart from larger operations that never leave their lots.

Volume isn’t Bill’s priority; craftsmanship is. In his first year, he bought and sold 24 cars; last year that number climbed to 38. His website (https://hofhp.com/) currently features about 15 to 16 unique builds—each a frame-off restoration undergirded by brand-new drivetrains. Clients tell Bill what they want—whether it’s a big-block ’69 Camaro with side pipes or a rust-worn ’70 Chevrolet Blazer begging for a modern convertible top—and he handles the hunt, inspection, mechanical work, and delivery. “I eliminate all the guesswork,” he explains. “You spend time telling me your dream; I do the rest.”…

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