El Paso’s summer heat doesn’t exactly scream “hot coffee,” but that hasn’t stopped local baristas from finding a clever way to keep the coffee scene thriving. Introducing the El Paso Coffee Passport, a collaborative campaign by seven local coffee shops designed to beat the heat and bring the community together, one stamp at a time.
How It Works
The Coffee Passport is a booklet-style reward program. Caffeine lovers get 25% off purchases at each participating location. With every visit, customers receive a stamp in their booklet. Once you’ve collected all seven stamps, you earn a free tote bag, a custom design that reflects El Paso’s local flair.
You can redeem your tote bag at the café where you first bought your passport, making the journey full circle.
Who’s Involved
These seven cafés make up the collective powering the passport:
- Synaxis Coffee Co.
- Unbound Café
Each café brings its own flavor and style, giving participants a full tour of El Paso’s rich and diverse coffee culture.
Building Local Buzz
The Coffee Passport not only drives foot traffic during slower summer months, but also encourages people to explore new cafés, support local businesses, and experience the wide variety El Paso has to offer. From specialty brews to signature atmospheres, each stop offers something different.
By guiding customers across multiple neighborhoods and encouraging repeat visits, the passport helps foster a sense of community and shared pride in the city’s growing coffee scene…