The Northeast Beef Promotion Initiative (NEBPI), a subcontractor to the beef checkoff, was proud to be involved as a collaborator for Virginia Beef Cattle University, which took place July 21 – 23 at Virginia Tech in Blacksburg, VA.
As part of its mission to strengthen beef demand and trust in the Northeast, NEBPI’s involvement in the 2025 event emphasizes its commitment to supporting producer education, wellness, nutrition and storytelling across agriculture communities.
The 2025 Virginia Beef Cattle University brought together beef producers, Extension professionals and industry partners for three days of workshops, breakout sessions and networking. The comprehensive program included hands‑on learning in herd health, nutrition and forages, reproduction, precision technologies and meat sciences, along with business management and marketing strategies to strengthen the regional beef industry…