Mercury Insurance is partnering with Liberty Mutual Insurance on a plan to provide coverage for thousands of California Safeco Insurance customers impacted by a shift in Liberty Mutual’s California personal lines product strategy.
Liberty Mutual will recommend to its appointed independent agents that they place impacted Safeco renters, condo and select auto policies with Mercury to ensure a smooth and seamless transition for customers.
“Mercury and Safeco have long had a healthy, competitive relationship, sharing a common desire to protect California consumers,” said Gabriel Tirador, Chief Executive Officer of Mercury. “When Safeco approached us with the idea of transitioning their impacted customers into our portfolio, we saw an opportunity for Mercury to be there for California consumers and agents when they need us most. The result is a win for everyone — their customers and agents, Safeco and Mercury…