HelloFresh agrees to $7.5 million settlement over alleged violations of state’s automatic renewal law

SANTA BARBARA COUNTY, Calif. – On Monday, the Santa Barbara County District Attorney’s Office announced that HelloFresh, the world’s largest meal kit delivery company, has agreed to a $7.5 million settlement over a consumer protection lawsuit filed in Santa Clara County Superior Court.

The civil complaint alleged that the company’s enrollment of consumers in auto-renewing subscriptions did not clearly disclose the terms of the subscription, did not obtain consumer’s affirmative consent, did not give enough post-purchase acknowledgment, and did not offer an easy-to-use cancellation option which violated California’s Automatic Renewal law detailed the Santa Barbara County District Attorney’s Office in a press release Monday.

According to the Santa Barbara County District Attorney’s Office, the company also failed to disclose the conditions of what were advertised as free meals, surprise gifts, and free shipping offers among other allegedly misleading advertising…

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