Sara Willis, a long-time Eugene restaurant entrepreneur, is carving out a niche in the backpacking food market with Luxefly Basecamp, a line of premium freeze-dried meals that prioritize nutrition and flavor.
The business venture emerged from Willis’s disappointment with existing trail food options during a 2021 backpacking trip.
While Willis said she enjoyed the two- or three-day backpacking trips she has been on, the food choices she had left her uninspired…