DES MOINES, Iowa — After several weeks of work, a new augmented reality mural was unveiled in downtown Des Moines.
Painted by Dutch artist Leon Keer, in collaboration with Principal Financial Group, the more than 8,000 square foot mural was unveiled at 901 Grand Avenue on Saturday evening. The mural is packed with hyper-realistic vintage televisions displaying Iowa landscapes.
In a special addition to the impressive artwork, the ‘screens’ also come to life through a new, free Augmented Reality (AR) iOS app developed by the Greater Des Moines Public Art Foundation.
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Keer specializes in anamorphic street art, which distorts two dimensional images to appear 3D from certain angles, worked on the mural for several weeks leading up to it’s grand reveal…