BOISE, Idaho — Albertsons Companies Inc. is enhancing its loyalty ecosystem through a new partnership with Uber that extends Uber One membership perks to all 48.7 million of its loyalty members — both free and paid. The move positions Albertsons as the first major grocer to integrate Uber One benefits into its rewards programs, expanding the value of membership across shopping, delivery and mobility experiences.
- $0 delivery fees on qualifying Uber Eats orders above the minimum subtotal.
- Up to 10% off eligible Uber Eats deliveries and pickups.
- 6% back on eligible Uber rides.
The new perk is available through Albertsons’ loyalty platforms, accessible via mobile app and website.
Hashim Amin, Uber’s head of grocery and retail for North America, said the collaboration strengthens an already close partnership between the companies. “By bringing Uber One benefits to all of Albertsons Cos. loyalty members, we’re offering even more value and convenience across the experiences customers already love,” Amin said.
The Uber One integration represents the latest evolution of Albertsons’ broader loyalty strategy, which seeks to drive engagement beyond grocery transactions. The company has steadily expanded its for U and FreshPass programs to include personalized offers, fuel rewards, digital coupons, and exclusive perks tied to travel and everyday spending…