LAKE has officially opened its newest store in Southampton. Located at 52 Jobs Lane, the space is a serene hideaway that captures the calm, comfort, and coastal charm that are central to its brand.
Founded in Savannah, Georgia, in 2014, LAKE is available online and in stores in Atlanta, Charleston, Charlotte, Southampton, and Palm Beach. The brand encourages celebrating the most comfortable part of your day — from sleepy Saturday mornings to slow moments with loved ones.
LAKE began by creating pajamas with a simple silhouette, a classic stripe, and…..