The Florida Strawberry Festival returns to Plant City from Feb. 26 to March 8, 2026, for its 91st year with a concert lineup that spans country favorites, gospel performers and major touring artists. With the theme Still Growing, the festival once again brings nearly two weeks of music, agriculture and community traditions to the Winter Strawberry Capital of the World.
Founded and sustained by civic groups and volunteers, The Florida Strawberry Festival has long showcased the region’s agricultural strength. The celebration makes Hillsborough County one of the nation’s leading agricultural areas, from its 10,000 acres of strawberry fields to its wider farm production.
Each spring, the fairgrounds fill with exhibits, livestock shows, fine arts, crafts and parades, which continue the small-town traditions that have defined the event since 1930. The Florida Strawberry Festival remains one of the few major festivals operating without taxpayer funding, guided instead by a local board that preserves its heritage while helping it grow into a nationally recognized event.
Festival overview
The Florida Strawberry Festival blends agriculture, entertainment and community in a way few events still do. Visitors can move from horticulture displays and livestock barns to craft exhibits, youth competitions, parades and classic fair food centered on the region’s signature crop.
While the celebration of the strawberry harvest remains at its core, the festival now attracts hundreds of thousands of attendees and ranks among the Top 40 Fairs in North America. Even with that growth, it maintains the same community-driven structure and volunteer spirit that have shaped it for generations.
What’s new or notable this year
The 2026 entertainment schedule is one of the festival’s most varied, pairing longtime country acts with gospel performers, emerging artists and a rock headliner in The Offspring. Several evening slots remain to be announced, which leaves room for late additions that often draw strong interest…