El Paso’s lowrider community is rolling out for a cause on Sunday, as Chuco Town’s annual lowrider toy drive cruises into town with classic cars, music, and a mountain of new toys for local kids. Drivers will meet at 11 a.m. at 900 South Cotton for a short cruise to Fox Plaza, where the event is scheduled from noon to 5 p.m. Organizers are asking car-club members and solo riders to bring new toys totaling about $25, while vendors and sponsors are asked to donate $150. The toys will be sorted and distributed the same day to underprivileged children across El Paso and the surrounding areas.
As reported by KTSM, the event is billed as Chuco Town’s Lowrider Toy Drive and is open to all car and truck enthusiasts, with a short cruise before vehicles park for a showcase. KTSM’s story, written by Dave Burge, notes that organizers have created simple donation tiers to help collect a large volume of toys for on-site distribution.
Where and What To Expect
The drive will take place at Fox Plaza, a frequent home for flea markets and community gatherings, according to venue event pages and listings. The local events calendar, ToDoElPaso, lists live music, food vendors, and a Santa appearance among the family-friendly activities on tap. The venue’s official pages at Fox Plaza outline vendor spaces and logistics that organizers use for parking and coordination.
How To Take Part
Participants are encouraged to arrive early for check-in and to help keep the atmosphere family-friendly. According to the event announcement, car clubs and solo riders should bring new, unwrapped toys, roughly totaling $25, while vendors and sponsors are encouraged to donate $150. Vehicles will cruise from the meetup point to the plaza before toys are sorted for same-day distribution, organizers say. If you are planning to show a car or attend with a group, plan a little extra time for parking and setup.
Why It Matters
Toy drives like this are part of a long winter tradition in the Borderland that mobilizes car clubs, motorcyclists, and volunteers to deliver holiday gifts to children in need. A recent toy parade drew sizable participation across the city, illustrating how these grassroots efforts ramp up during the season, as reported by KVIA. Lowrider culture often doubles as community support, blending style with service, a history chronicled in broader reporting on the movement’s social role by Smithsonian Magazine. Those traditions help explain why events like Chuco Town’s toy drive attract not just car fans but families and charities across El Paso…