KNOXVILLE, Tenn. (WVLT) – The University of Tennessee is expanding use of its iconic venues beyond traditional sports as college athletics departments nationwide seek new revenue sources to keep pace with rising costs.
The university plans to host concerts and other events at Neyland Stadium, the Food City Center and Lindsey Nelson Stadium as part of a broader strategy to generate additional income for the athletics department.
“Well, you need more money. You don’t have enough money is what it is,” said Brent Hubbs of Volquest.com…