Push Skateshop and Brainstorm Skateboards Drop ‘Incarnation’—A DIY Loveletter

Our friends at Push Skateshop and Brainstorm Skateboards just dropped Incarnation, a full-length video shot entirely at Asheville’s iconic Foundation DIY. Much more than just another skate edit, the project is a celebration of community, commitment, and time spent building something real from the ground up. The cherry on top? It also celebrates 20 years of Push and 10 years of Brainstorm. That’s huge!

I was fortunate enough to visit Asheville’s Foundation DIY a few years back for a Nike SB trip and was stoked to hang with all the locals, including Eric Hunt who shot and directed the video. Eric is one of the coolest dudes in the game and is a major staple in the Asheville scene. He’s always up to something rad, and Incarnation is no exception. This rules! Press play:

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