It is a brave soul who chooses to go “Dry” in Louisiana during January. With Carnival season in full swing and King Cakes appearing on every office breakroom table from Shreveport to New Orleans, the Bayou State is usually the last place you’d expect to find a sobriety movement.
Yet, as we kick off 2026, the Dry January phenomenon has officially taken hold of the 318.
For those unfamiliar with the challenge, Dry January is a 31-day commitment to going booze-free. It’s a collective “system reset” designed to help people explore healthier lifestyle options after the indulgence of the holidays…