Gameday Social Apparel Co. is growing up.
The Sioux Falls-based apparel business, which has carved a retail niche for itself in apparel for female sports fans, is expanding into an approximately 45,000-square-foot location.
The building at 2500 E. 52nd St. N. previously was a call center for Cigna and allows Gameday Social to combine its office, in-house production, distribution and expanded warehouse space in a single location.
“The need has been building for a while,” said Jael Thorpe, who owned a boutique for more than a decade before shifting her focus to Gameday Social…