SOS: The Organization Keeping Carolina Shag Culture Alive

What Is SOS, Really?

If you’ve ever spent time on Ocean Drive in North Myrtle Beach and felt like you stumbled into a scene that time politely forgot, you’ve likely crossed paths with SOS – Society of Stranders. SOS isn’t a bar, a festival, or a dance club—it’s the backbone of a coastal culture built around music, movement, and community. Founded to preserve and promote the Carolina Shag, SOS exists to make sure this uniquely Southern tradition doesn’t fade into nostalgia. Instead, it stays alive, social, and very much in motion.

The Shag Behind SOS

Let’s clear this up right away. When people talk about “shagging” here, they’re talking about dancing the Carolina Shag, South Carolina’s official state dance. It’s a smooth, partner-based style danced to beach…..

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