Omaha has often been called a “best-kept secret,” to the consternation of organizations and firms trying to promote the city to a wider audience. According to executive recruiters, however, that scenario is rapidly changing, as Omaha’s profile for C-suite personnel is higher than ever.
“Ten to 15 years ago, the most common reaction was curiosity mixed with skepticism. Many candidates knew very little about Omaha beyond stereotypes,” said Andy Hawkins, founder and CEO of Concentric Corporation. “Today the response is almost entirely different. More executives have Omaha on their radar before we ever call.
“Thanks to national rankings and visibility around quality of life, strong companies headquartered here, and broader Midwest migration trends, the reaction has shifted to ‘I’ve heard good things, tell me more.’”…