NASHVILLE — The Tennessee Democratic Party today announced a comprehensive rebrand, marking what party leaders describe as a new era and a renewed commitment to organizing with and for working families across the state.
The rebrand introduces a bold visual identity, updated logos, and a redesigned website, paired with a clear, values-driven narrative rooted in hard work, common sense, and the everyday realities of Tennesseans. Party officials say the launch reflects recent changes in leadership and staffing, as well as a long-term strategy to rebuild trust, shift the political narrative, and organize year-round in communities across Tennessee.
At the center of the effort is a newly redesigned website intended to serve as a central organizing hub, making it easier for Tennesseans to stay informed, get involved, and take action. The updated visual elements draw inspiration from Tennessee’s natural landscape and the people who call it home, signaling strength, connection, and forward momentum…