Press Release
CORVALLIS, Ore. … Craftwell Cocktails has expanded its 19.2-ounce portfolio with the launch of Guava Crush, a new ready-to-drink cocktail featuring pink guava, lemon, and hibiscus. The 10.5% ABV RTD delivers bold, tropical flavor in a large-format single-serve can designed for convenience and elevated on-the-go occasions.
“Guava Crush is a fun, refreshing cocktail, where we’re focused on bringing a fruit-driven tropical profile to a format that fits how consumers are choosing to enjoy cocktails today,” said Nels Jewell-Larsen. “We are using an amazing pink guava in this cocktail that really shines in both aromatics and flavor, delivering a balanced, expressive drink that gives retailers a premium option designed to stand out on shelf.”…