UNM study finds over $1 billion generated by Albuquerque creative economy

For the first time since 2014, a comprehensive study was conducted on Albuquerque’s creative economy, finding 17,680 workers directly employed by 2,457 creative businesses generating $1.1 billion in economic output in 2024. The sector makes up 4.4% of all local employment, the study found.

Administered by the University of New Mexico’s Bureau of Business and Economic Research, in partnership with the City of Albuquerque’s Department of Arts and Culture, the study defines the creative economy as the economic growth generated by producing and consuming art and other intellectual property with the value of these goods and services determined by the creators’ level of skill, expertise and talent.

The study was meant to discover what people in the creative economy would need to continue generating economic growth for the city, whether through policy changes, direct economic investment or other methods, according to Department of Arts and Culture Marketing Manager Tanya Lenti…

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