A year into opening the doors to Cypress Optique in Cypress, Texas, I knew I wanted more. I had no interest in the traditional model of routine refractions and quick optical sales. I wanted an elevated, medical-grade approach to eye care.
Today, three years into my cold start journey, I lead a solo-doctor practice that has reached seven figures. This growth was entirely intentional, sparked by a strategic shift into specialized dry eye care. By investing in advanced technology and pouring into my team, I’ve transformed Cypress Optique into a referral hub that bridges the gap between medical eye care and the art of aesthetics.
FINDING THE TURNING POINT…