One of Florida’s most beloved annual traditions is back. The 2026 Florida Strawberry Festival officially kicks off this week in Plant City, running from Feb. 26 through March 8 at 303 Berryfest Place. Spanning 11 days, the event celebrates the region’s deep agricultural roots while introducing fresh experiences for longtime fans and first-time visitors alike.
This year’s theme, “Still Growing,” reflects the festival‘s ongoing commitment to evolving while honoring the community traditions that have made it a regional staple for decades. Here’s everything you need to know before heading out.
1. Tickets are affordable for the whole family
General admission is priced at $15 for…..