You know that friend who names their pet iguana “Fluffy” just to mess with people’s expectations?
That’s basically what happened when someone decided to name a tiny Michigan town Hell, and honestly, it might be the most brilliant marketing decision in the history of small-town America.
Tucked away in Livingston County, about 15 miles northwest of Ann Arbor, Hell, Michigan is a delightfully bizarre little community that’s turned its devilish name into a full-blown tourist attraction.
And before you ask, yes, Hell does freeze over every winter, and yes, the locals never get tired of that joke…