It may be March, but temperatures along the Chula Vista waterfront on Thursday climbed into the high 80s — and for one local business owner, the unseasonable heat is nothing but good news.
Michael Jimenez has spent the last eight years building Chula Vista WaterSports from the ground up, starting with little more than an idea and a modest investment.
“I bootstrapped this business about eight years ago with maybe $3,800,” Jimenez said. “I started with a few paddleboards and kayaks, and now we have just under 100 vessels.”…