HOUSTON – You have seen their impact at RodeoHouston, but you may not know their name.
Across seven decades, the Cervi family has been part of the competition and the magic inside the rodeo arena each night.
Behind the bright lights and packed crowds at the Houston Livestock Show and Rodeo there’s a massive, well-oiled machine moving long before the first cowboy rides into the arena. A large part of this operation is run by the Cervi Rodeo Company, a family tradition that stretches back decades…