Bronx Bagels Blaze Back As Alpharetta Favorite Rises From The Ashes

After a February 2025 blaze tore through their McFarland Parkway diner, BB’s Bagels, the family-run shop fans know as Bronx Bagels, quietly made its return to North Atlanta last summer. The new Alpharetta outpost is once again turning out the same hand-rolled, kettle-boiled bagels that used to pull die-hard customers in from across the suburbs.

Co-owners Anna and Ed Siino still run it like a true family operation. Anna, who grew up in the Bronx, and Ed work the kitchen side by side while their daughter handles cream-cheese prep. In a kitchen tour and interview, CBS News Atlanta reported Anna saying they try to keep things “as close to farm to table as we can make it happen” and noted that almost everything in the shop is handmade.

The original McFarland Parkway diner was destroyed in a fast-moving fire on Feb. 2, 2025 that crews said worsened because of a natural-gas line, and no injuries were reported, according to WSB-TV. The owners say their insurance had been canceled months earlier when a carrier pulled out of Georgia, leaving them uninsured when the blaze hit, per the shop’s account on the BB’s Bagels website. Coverage of a GoFundMe-fueled wave of support and other local reporting documented a fundraising push that helped staff while the Siinos hunted for a new spot…

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