Before he was negotiating licensing deals for brands like G.I. Joe and Transformers, Jonathan Cathey was just another Laguna kid. Now the founder and CEO of DTLA-based The Loyal Subjects, Cathey has turned an artistic vision to a multi-million-dollar company that distributes to over 12,000 retail locations globally, including Walmart, Target and Amazon.
Known for high-quality, licensed collectibles and recent partnerships with commercial brands like Angry Birds, The Loyal Subjects has sold millions of toys. In doing so, Cathey has taken the artistic, rebellious spirit of Laguna Beach and South Orange County and packaged it in creative toys on the shelves of international brands.
The Loyal Subjects is based in the heart of Downtown Los Angeles, just 15 minutes from Crypto.com Arena…