The Coffee Franchise Blends Hospitality, Drive-Thru Speed and Innovation
When Brandon and Camrin Knudsen (above) started Ziggi’s coffee shop in Longmont, Colo., in 2004, their goal was not just to serve the best cup of joe in the Rockies, but to be known as a space where customers felt welcomed as regulars every time they walked in the door.
“From day one, our goal was to create warmth and consistency in every guest interaction,” says Brandon. “Community is the heartbeat of our brand.”
Today, that culture of hospitality is a hallmark of Ziggi’s Coffee, a nationally recognized franchise that boasts more than 100 drive-thru and coffeehouse locations that offer not only coffee, but specialty drinks, dirty sodas, breakfast sandwiches and pastries among other menu items.
Brewing Up Success
Whether customers stop into a Ziggi’s in Henderson, Colo., or drive-thru in Savannah, Ga., they instantly feel at home, and that’s because community involvement is a foundational pillar of the Ziggi’s brand and franchise model. “It’s not just encouraged — it’s expected as part of what makes a Ziggi’s location feel local and authentic,” says Justin Livingston (below with family), vice president of franchise development. “All of our franchisees embrace their roles as local ambassadors of the Ziggi’s brand.”
Even in the drive-thru — Ziggi’s was voted best drive-thru coffee in the country by USA Today — customers get a personal experience. “We train our teams to create friendly, memorable moments of connection, even when service is on the go.”…