Danish Retail Rebel Picks Miami Beach as Americas Base, Lands on Lincoln Road

Flying Tiger Copenhagen, the Danish chain known for colorful, low-priced design goods, has tapped Miami Beach as its Americas home base and is setting up a new office on Lincoln Road, a move that signals fresh international interest in the pedestrian promenade. The timing lines up neatly with efforts by the city and property owners to reposition Lincoln Road for bigger-name retail and steadier year-round activity.

According to the South Florida Business Journal, Flying Tiger plans to use the Miami Beach outpost as a hub while it chases expansion throughout the Americas. The publication reports that the Lincoln Road office is part of a broader United States strategy tied to local leasing momentum.

Lincoln Road’s New Momentum

Lincoln Road has been at the center of a large public-private revamp and a steady run of new leases that landlords hope will lure more international brands. The $29.4 million Phase II revitalization, which includes wider sidewalks, upgraded lighting and new public spaces, is detailed by BRG International, and global players are already lining up. UNIQLO lists a Miami Beach store at 530 Lincoln Road among its United States openings slated for 2026. Lincoln Road BID leaders have billed the makeover as a “once-in-a-generation transformation,” a pitch that local advocates say is helping train fresh attention on the corridor.

A Brand With Global Reach

Flying Tiger Copenhagen started in Copenhagen in 1995 and has grown into a global variety-store chain selling rotating, design-led household goods, toys and stationery, according to Wikipedia. The brand’s mix of impulse buys and low prices has turned it into a familiar face on high streets across Europe and Asia, and company executives say the Miami Beach office is meant to coordinate growth across the Americas…

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