When Mike Moretti’s friend offered a pinball machine for his framing shop more than a decade ago, the Concord business owner’s reply was quick and practical.
“My very immediate response was ‘No.’” Moretti remembers. “Those machines are really heavy. … And I don’t want my crew playing pinball. We have a pretty tight schedule.”
Today, it’s hard to tell where the Flipper Room starts and the Art of Picture Framing ends. The pinball parlor/frame shop sounds like a confounding combination. And yet, if you spend even a little time here, it starts to make perfect sense.
My first Flipper Room experience involves getting lost; even my GPS seems to throw up its arms in defeat. The business is in the middle of an industrial parkway on a long curve behind a Costco. The building itself is a non-descript warehouse with a chunky rock wall, like the side of a 1970s Safeway…