Madera Grower Darren Schmall Expands Agriculture into Agritourism, Innovation, and Sustainability

The AgNet News Hour featured a conversation with Madera grower Darren Schmall, highlighting how one Central Valley farmer is blending traditional agriculture with innovation, agritourism, and sustainability to stay competitive in a changing industry.

Schmall, a fourth-generation farmer, continues to grow almonds and raisins in Madera and Fresno counties, but has also expanded his operation into a diverse business model that includes concerts, events, and agricultural education.

“I’ve always been drawn to educating the public about agriculture,” Schmall said…

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