Drybar, a California-based chain of hair salons specializing in blowouts, will open this year at The Shops at Highland Village. A blowout is the blow-drying of hair after wash, plus styling, according to the drybar website. Named one of the top “100 Brilliant Ideas of 2010” by Entrepreneur Magazine and New York Magazine’s Boom Brands of 2013, Drybar is based on the simple concept of focusing on one thing and being the best at it: Blowouts. Founder Alli Webb, a longtime professional stylist, came up with the idea because she kept finding herself overpaying for blowouts at traditional salons. The company also sells a variety of hair products and tools specifically designed for blowouts.