DFFW? Frisco Mayor Says It Almost Became FDFW

North Texas isgrowing fast. These days, cities like Frisco, Plano and McKinney aren’t just suburbs, they’re the center of gravity. So much so that some locals have started using a new nickname for the region: DFFW — Dallas, Frisco, Fort Worth.

It’s got a nice ring to it. Which is lucky, because it could’ve gone… very differently.

The acronym DFFW was originally coined by local Realtor Levi Lascsak. But when Frisco Mayor Jeff Cheney first tried it out in conversation at a Frisco Chamber of Commerce event, things went slightly off-script…

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