When the CJ Cup Byron Nelson returns to TPC Craig Ranch in McKinney from May 20 to 24, it brings more than a PGA Tour field. The tournament once again turns Collin County into a global meeting point where golf, food and culture share the same fairways.
Alongside the competition, fans will find a growing cultural footprint tied to South Korea’s CJ Group, blending K-pop, beauty products and street-food style dishes into the tournament experience.
House Of CJ Returns To McKinney
Back for its second year, House of CJ sits near the 18th fairway and functions as a cultural hub open to all ticket holders.
Inside, visitors can browse Korean skincare and beauty brands from Olive Young, sample snacks and meals from Bibigo and pick up coffee and pastries from Tous Les Jours. The space also features entertainment programming from CJ ENM, including Korean film, television and music showcased through Screen X theater technology.
A DJ set throughout the day keeps the energy steady with a mix of K-pop and global tracks.
Food And Culture On The Course
The cultural experience stretches beyond a single venue. Bibigo will operate additional concessions at the 7th and 17th holes, offering Korean-inspired dishes and chef collaborations…