Entrepreneur’s lonely heart led to new business venture

Off The App Dating helps Fox Valley singles find real connections through events, personalized matchmaking

NORTHEAST WISCONSIN – Cassandra Lambert, founder of the new Off The App Dating service, said she spent years navigating online dating apps in her personal quest for love – admitting the journey wasn’t always easy.

Although she eventually found love and is now enjoying her roles as wife and stepmom, Lambert said her earlier online dating experiences revealed a gap in the Fox Valley for singles – one she was determined to fill.

“We were actually at our first anniversary dinner [when the idea came to me],” she said. “Honestly, I stopped mid-sentence – my husband was sitting across from me at the table – and I said, ‘I have it. I have the idea.’”…

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