It Was a Mall World After All

Travel back to long before online commerce was conceived

In 1987, the debut album and single by 15-year-old pop star Tiffany hit No.1 on the Billboard Hot 100 chart, making her the youngest artist to do so. What was truly remarkable was how she accomplished this feat. Industry insiders credited her performing in shopping malls around the country, the de facto town square of just about every city in America.

No nearly-forgotten phenomenon exemplified the halcyon days of the ’80s and ’90s like shopping malls. Those cavernous cauldrons of commercialism bubbled over in abundance, thanks to a booming economy and a populous stricken with consumption-itis. When primetime soaps like Dallas and Dynasty demonstrated that “Greed is Good” and those who die “with the most toys win,” malls were where you showed up to show out. So ingrained in daily life, you could purchase a ticket at a mall cineplex to watch a movie taking place in a shopping mall…

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