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Coachella: High Price Tag Leaves Music Fans Out of Tune
The Coachella Valley Music and Arts Festival, once a haven for music lovers, is facing criticism for its escalating prices, seemingly driven by an influx of social media influencers. The festival has become a playground for the rich and famous, with celebrities like Justin and Hailey Bieber, Kylie Jenner, and Timothée Chalamet spotted in the crowds.
Influencers, too, have flocked to the event, documenting their lavish experiences, from private jet arrivals to designer outfits costing thousands of dollars. This shift towards a culture of conspicuous consumption has seemingly impacted ticket prices, with general admission now starting at $599 for weekend two and $649 for the first weekend.
VIP access commands a hefty $1,399.
These costs, however, are just the beginning. Attendees face additional expenses for food, accommodation, transportation, and even on-site shuttles, which add another $100 to the bill.
Disgruntled fans have taken to social media to express their frustration, arguing that “influencer culture” has overshadowed the music and art that should be the festival’s focus. Some have lamented that Coachella has become more about “being seen” than experiencing the event itself.
The rising costs have priced out many music enthusiasts. Those who can afford to attend still face a financial gauntlet.
Car camping now costs an extra $160, and those seeking to bypass traffic jams can pay between $200 and $800 for upgraded travel options. Some attendees even opted for specialized flights costing $500 one-way to avoid the long drive.
Even upon arrival, challenges persist. Reports of long queues, lack of amenities, and exorbitant food prices have emerged.
One attendee recounted waiting 12 hours in line with no access to food or restrooms. Inside the venue, a pop-up from the upscale restaurant Nobu offered meals at $350 a plate, with one influencer sharing her $1,000 bill for two, drawing considerable criticism online.
The incident sparked a wave of online comments, with many decrying the extravagant display of wealth and the apparent disconnect from the average festival-goer’s experience.