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Model-turned-business-mogul Hailey Bieber has officially joined the billionaire ranks thanks to a lucrative deal involving her skincare company, Rhode. The 28-year-old entrepreneur recently finalized an agreement to sell Rhode to e.l.f.
Beauty for a staggering $1 billion. The deal includes an $800 million upfront payment in cash and stock, with the potential for an additional $200 million based on the brand’s performance over the next three years.
Bieber shared the exciting news with her followers on Instagram, expressing her ambition for Rhode and her excitement about the partnership. She emphasized e.l.f.
Beauty’s shared vision for innovation and growth, highlighting her new roles as Chief Creative Officer, Head of Innovation at Rhode, and strategic advisor to e.l.f. Beauty.
This financial triumph for Bieber comes at a time when reports suggest her husband, Justin Bieber, is facing financial challenges related to the cancellation of his Justice tour. While sources indicate Justin may be in debt, Hailey’s success with Rhode marks a significant personal achievement.
The news has sparked a mix of reactions online, ranging from celebratory messages to concerns about Justin Bieber’s financial situation and speculation about the couple’s future. Some online commenters offered cautionary advice to Hailey regarding her finances, while others expressed cynicism about the implications of her newfound wealth for the couple’s relationship.