Man Wins Car on ‘Price is Right’ Thanks to Wife

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Retired Contestant’s Hilarious Victory Dance on ‘The Price is Right’

A retired contestant on “The Price is Right” recently treated viewers to a joyous, unrestrained celebration after winning a new car, thanks to a little help from his wife. Dressed in the epitome of retired comfort – t-shirt, shorts, and slippers – Kenneth, as host Drew Carey pointed out, certainly looked the part.

Playing the Money Game for a shiny new Ford Fiesta, Kenneth faced a nail-biting challenge. With only the middle digit (a 7) of the car’s five-digit price revealed, he had to select from pairs of numbers to uncover the remaining digits.

After a couple of incorrect guesses, the tension mounted. Finally, he correctly identified the first two digits as 16.

With just one chance left to win, Kenneth turned to his wife, Rickie, in the audience. Her advice?

Choose 07. And with that, Kenneth became the proud owner of a new Fiesta!

His reaction? A spontaneous eruption of pure joy – jumping, dancing, and waving his hands in the air.

Rickie joined in the celebration, her hands raised in triumph.

This heartwarming moment delighted fans, who also noted the return of the infamous “El Cheapo” strategy. “El Cheapo” is a producer tactic in the Money Game where the final two digits of the car’s price are hidden behind the lowest number, often one beginning with a zero, making it a notoriously difficult choice. Many fans online expressed their surprise and excitement that someone finally won with “El Cheapo,” giving credit to Rickie’s smart advice.


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