Additional Coverage:
- Bad Bunny’s net worth: Puerto Rican rapper has an eye-watering sum ahead of Super Bowl (themirror.com)
Bad Bunny Tapped for Super Bowl LX Halftime Show Amidst Political Scrutiny
Puerto Rican music sensation Bad Bunny has been confirmed as the headliner for the Super Bowl LX halftime show, set to take place at Levi’s Stadium in California on February 8, 2026. The announcement, made by the NFL on September 28 after months of speculation, has ignited both excitement and controversy.
The news was met with immediate criticism from conservative circles, particularly regarding the artist’s predominantly Spanish-language discography. Kristi Noem, identified as Secretary of Homeland Security in a recent report, issued a warning that ICE agents would be present at the high-profile game.
In response to the monumental announcement and ensuing commentary, Bad Bunny released a powerful statement. “What I’m feeling goes beyond myself,” he shared.
“It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history. Go tell your grandmother, we will be the Super Bowl Halftime Show!”
(Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.)
Who is Bad Bunny?
Born Benito Antonio Martínez Ocasio, Bad Bunny has been a formidable force in music for over a decade, though his global stardom truly erupted in 2016 with the release of his track ‘Diles’. His ascent continued with collaborations like ‘Ahora Me Llama’ with Karol G in 2017 and the debut of his acclaimed studio album ‘X 100PRE’ the following year.
The three-time Grammy Award winner has consistently dominated music charts and sold out venues worldwide. His extensive list of collaborators includes major artists such as Drake, Rosalía, Cardi B, and Dua Lipa.
Bad Bunny secured his first Grammy in 2021 for Best Latin Pop or Urban Album for ‘YHLQMDLG’ (Yo Hago Lo Que Me Da La Gana), which remains his second-most-streamed album with 11.4 billion streams. He continued his Grammy success, earning Best Música Urbana Album for ‘El Último Tour del Mundo’ in 2022 and ‘Un Verano Sin Ti’ in 2023.
Bad Bunny’s Impressive Net Worth and Global Influence
The reggaeton superstar, recognized as one of the most-streamed artists globally, reportedly holds an impressive net worth of $50 million. His financial success is not solely attributed to his music career; he has also garnered significant attention for high-profile endorsement deals and partnerships. Recent ventures include his participation in Calvin Klein’s Spring 2025 campaign and a notable collaboration with soccer icon Lionel Messi and athletic wear giant Adidas.
Bad Bunny’s record-shattering career and immense global following firmly establish him as one of the most influential Latin artists of all time. His upcoming Super Bowl halftime performance is not merely a career milestone but also a profound moment of cultural representation on one of the world’s grandest stages.
Upcoming Performances and Tour Details
Bad Bunny recently concluded an extensive 30-show residency titled ‘No Me Quiero Ir De Aquí,’ which ran from July 11 to September 20, 2025.
Looking ahead, a massive all-stadium tour is scheduled to commence on November 21, 2025, at the Estadio Olímpico Félix Sánchez in Santo Domingo, Dominican Republic. The tour is set to conclude on July 22, 2026, at the King Baudouin Stadium in Brussels, Belgium. Notably, the artist has also added a second show in London’s Tottenham Hotspur Stadium on June 28, 2026, after tickets for the June 27 date quickly sold out.
Despite his Super Bowl commitment for next year, Bad Bunny has notably excluded the United States from his upcoming global tour dates. This decision comes amidst heightened concerns regarding potential ICE raids.
Addressing his tour itinerary in an interview, the performer explained, “There were many reasons why I didn’t show up in the US, and none of them were out of hate – I’ve performed there many times. All of the shows have been successful.
All of them have been magnificent.”