At a Glance:
- Mattress brands emphasized innovation and new product launches at the winter Las Vegas Market to boost retail sales.
- Somnigroup International’s potential acquisition of Leggett & Platt signals ongoing consolidation in the bedding industry.
- Digital-native mattress brands like Molecule and Purple are increasing brick-and-mortar retail partnerships to enhance consumer trial and sales.
LAS VEGAS — Mattress brands arrived at the recent winter Las Vegas Market clear-eyed about the challenges the category faces — from lagging sales to a weary consumer — but equally focused on refining product assortments and strategies aimed at positioning the business for improved momentum later this year.
Innovation remains at the top of every executive’s list as companies make moves to unveil different technologies to boost the RSA’s ability to close the deal on the retail floor.
Winter Storm Fern kept a number of retailers from attending the bedding category’s largest market, but showroom floors appeared fairly busy, giving a boost to executives who remain resolute that 2026 will be the year that the category bounces out of the five-year trough…