In a state known for health-conscious eating and cutting-edge culinary trends, there exists a glorious rebellion in the form of a spiral-shaped, butter-crowned, glaze-drenched masterpiece – the legendary cinnamon roll at Jongewaard’s Bake n Broil in Long Beach, California.
This unassuming neighborhood institution has Californians willingly sitting in freeway traffic, plotting detours on road trips, and setting early morning alarms – all for the chance to sink their teeth into what might be the most perfect cinnamon roll west of the Mississippi.
The modest exterior of Bake n Broil doesn’t scream for attention amid California’s flashy food scene.
The white-painted building with its classic circular red sign proclaiming “Simply Good Food” makes a promise that borders on criminal understatement…