Everyone’s favorite beaver is back in the courtroom crying foul over another gas station’s use of rodent-like iconography. Buc-ee’s, known for its wide selection of beaver-centric merch and clean bathrooms, has filed several trademark infringement suits over the past couple years, and a small Dallas-based gas station chain is the latest target.
Buc-ee’s has spent the last 40 years building up its reputation in Texas and several other states. Now, a tourist and local hotspot alike, the iconic beaver with the red hat backed by a yellow circle has come to mean a lot to Texans in particular.
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