JACKSONVILLE, Fla. – DJ Bigga Rankin, widely regarded as a godfather of southern hip-hop, is marking 30 years in the music industry while preparing to scale back touring and focus on family and new projects.
This story was condensed for brevity. Press play to watch the full interview with Bigga below.
Bigga, the A&R at Think It’s a Game Records and vice president of the Hittmenn DJs, has been a fixture in hip-hop since its early days — from parties in the South Bronx to mixtapes and major tours. He helped ignite the careers of popular southern rappers like Plies, Rick Ross, T.I., Jeezy, Yo Gotti, B.o.B. and Gucci Mane, and is working on a documentary about his life and career…